Here are 4 ways you need to be using Pinterest for business:
Building an email list is an essential part of scaling your business because, without it, you really don’t have full access to your readers if something were to happen to social media.
Get your potential clients excited about your content by creating HIGH-VALUE lead magnets. Creating valuable lead magnets tells your readers you care enough about them to not something just because it’s free. When you give irresistible value in a freebie, it makes your potential clients think “Wow! If the free version is this good, I can’t imagine what the paid products look like!”
This is the easiest and most effective way to use Pinterest for business. What good is it to have amazing content or an amazing product if no one sees it? It’s pointless.
Because Pinterest is a visual search engine with nearly 320 million users a month, you can drive rapid traffic to your site by creating optimized pins that directly lead to your services or product.
People go to Pinterest to search for a solution to their problem and inspiration on a number of topics: business tips, photoshoot inspiration, how to sell to your ideal clients, how to monetize your brand, and marketing tips.
Pinterest is here to bridge your offer (the solution) to your potential client’s problem. It is much easier to promote your product and services on auto-pilot on Pinterest as opposed to Instagram and Facebook. So what does that mean for you? More time for you to do the things you enjoy all while still bringing in that money!
Is there a product or service you love and are constantly raving about?
If so, affiliate marketing could be an easy way for you to make passive income in your business. Affiliate marketing is the process of earning a commission by promoting other people’s (or company’s) products. You find a product you like, promote it to others, and earn a piece of the profit for each sale that you make.
I’ve personally made over $1,000 with a SINGLE affiliate post (spent a few hours writing and putting it together) and over $16,000 in template sales (passive income baby $$$). You can check out the affiliate blog post I’m talking about here.
Whether you’re a wedding photographer, brand designer, marketing coach, wedding planner, accountant for online businesses, etc., there’s something you’re selling (or should be selling) that’s a solution being searched for on Pinterest.
There’s a place for you and your business on Pinterest and you can’t afford to be missing out on all of this free advertisement and money!
On Instagram and Facebook, you’re generally speaking to a percentage of people that are truly interested in your content, not necessarily 100%.
But, on Pinterest you’ll never have to wonder if your content is being seen by the right people.
Because Pinterest is a search engine (the best thing about the platform) and when you use keywords such as “Pinterest marketing”, you will get in front of people who are looking for tips and advice on Pinterest marketing. This ensures that the click-throughs you get to your website
